Tag: asq

To the quality gurus…

At the recent ASQ conference, there was a Quality Guru Quiz available that matched up your responses to a series of questions with which guru you aligned best with.  There were several life size versions of these guys where you could capture the moment with a quick photo opportunity.  I took the quiz and aligned with Deming, of course. I also learned of the passing of Taguchi earlier this week and started thinking about those we call the “gurus” and their contributions to the field of quality and overall passion for continuously making things better.

Below is a collection of quotes that encompasses their passion and thoughts regarding quality:

Dr. W. Edwards Deming – 

“Quality is everyone’s responsibility.”

“All anyone asks for is a chance to work with pride.”

“If you can’t describe what you’re doing as a process, you don’t know what you’re doing.”

“It’s not enough to do your best; you must know what to do and then do your best.”

“Learning is not compulsory.  Neither is survival.”

“We are here to make another world.”

Dr. Joseph M. Juran – 

“Without a standard, there is no logical basis for making a decision or taking action.”

“Goal setting has traditionally been based on past performance. This practice as tended to perpetuate the signs of the past.”

“Quality means those features of products which meet customer needs and thereby provide customer satisfaction. In this sense, the meaning of quality is oriented to income. The purpose of such higher quality is to provide greater customer satisfaction and, one hopes, to increase income. However, providing more and/or better quality features usually requires an investment and hence usually involves increases in costs. Higher quality in this sense usually “costs more”.

“Quality means freedom from deficiencies-freedom from errors that require doing work over again (rework) or that results in field failures, customer dissatisfaction, customer claims and so on. In this sense, the meaning of quality is oriented to costs, and
higher quality usually costs less.”

Philip Crosby – 

“Quality is the result of a carefully crafted cultural environment. It has to be the fabric of the organization, not part of the fabric.”

“If anything is certain, it is that change is certain. The world we are planning for today will not exist in this form tomorrow”

Armand V. Feigenbaum – 

“Total quality control is an effective system for integrating the quality development, quality maintenance, and quality improvement efforts of the various groups in an organization so as to enable production and service at the most economical levels which allow full customer satisfaction.”

“Pursuing excellence, deep recognition that what you are doing is right, is the strongest motivation in any organization and is the main driver for true leadership qualities.”

Dr. Genichi Taguchi – 

A scientific or technical study always consists of the following three steps:
1. One decides the objective.
2. One considers the method.
3. One evaluates the method in relation to the objective.

An excellent review site can be found here.  There’s also an interesting discussion within the ASQ LinkedIn Group talking about personal favorites.   So far, Deming is in the lead…

Recap: ASQ’s World Conference on Quality & Improvement 2012

As we wrap up the ASQ conference here in Anaheim, CA, I’m left with an empowering sense of passion for the quality community and their sincere commitment to spreading the word and making the world a better place.   As an ASQ Influential Voice, I was fortunate enough to help spread the word throughout the conference via our social media network.  I was also fortunate enough to meet several other Influential Voices that are doing their part to “raise the voice of quality.”

The conference was packed with over 100 sessions to choose from.  From “Answering Today’s CEO Challenges to Quality” to “Integrating DMAIC Controls in the Outsourcing Life Cycle” to “Cost of Poor Quality: Dimensions  for Failure Analysis,” I’ve certainly added value to my body of knowledge where quality is concerned and will incorporate what I’ve learned into our operations at Pro QC.

The keynote speakers did a fantastic job! James Albaugh, CEO at Boeing Commercial Airplanes, made an excellent point when he noted that “people need to understand the consequences of not doing something right.” He also noted something particularly close to home for the Pro QC team, which is that “making the right decisions is not enough.  You have to have the right culture.”   We have worked very hard to create a culture of quality, and it’s certainly a competitive advantage we are proud of.

Carletta Ooten, VP & Chief Quality, Safety and Sustainable Operations Officer at Coca-Cola, addressed their strategic focus areas and 2020 vision.  She hit the target by noting their objective is to “protect the brand through strong quality governance and driving continuous improvement through quality excellence.”  I also appreciated her comment that “sometimes the simple things are best.”

Simon Sinek, noted author, gave an inspirational keynote that touched on organizational and personal leadership.  “It’s not about what we do.  It’s about what we believe.” And, he inspired the audience to realize that “it’s not what you do, but why you do it.”

As the conference comes to a close today, I look forward to reviewing my notes and posting additional insight and knowledge learned from my time with the quality community.

Attending the World Conference on Quality & Improvement?

Even if you’re not attending the quality event of the year, you can still join in the fun! We will be providing updates throughout the conference (May 21-23) via our social media outlets. ASQ’s Influential Voices, including myself, will be using #WCQI12 to live tweet throughout the event.

If you are attending, I would love the opportunity to personally say hello.  In addition to the keynotes and sessions, I will be attending the social media meetups on Monday @ 10am and Tuesday @ 2pm.  Also, I have registered for theSRO‘s Walk the Walk Toward Results on Tuesday evening at 5:30pm.

For more information, contact me directly at jenn@proqc.com.

Additional Event Info: World Conference on Quality & Improvement

How do we “sell” quality?

ASQ recently introduced a topic on their blog regarding “selling” quality.  Paul Borawski, ASQ’s CEO, does a good job considering the hurdles faced when discussing quality buy-in from key decision makers.

Jennifer Stepniowski, Pro QC’s Special Project Manager, responded as an ASQ Influential Voice and raises a few successful suggestions, including walking the walk, focusing on the benefits, being knowledgeable and adapting to your audience.

Michael L. Hetzel, Pro QC’s VP/Americas, also provided some insight into how he “sells” quality:

One would think that in 2012 everyone would understand that quality is an investment, with a measurable ROI, rather than an expense.  Unfortunately, this is not the case and there’s still tremendous inertia towards characterizing quality as an overhead expense.

In order to “sell” quality, we have to educate decision makers on the investment value of quality management activities and how to identify the return on the investment.  For decision makers who are not quality management professionals, it’s an educational process conveying a value proposition related to the results rather than a selling process describing the technical aspects of quality management activities.

Once they can identify the ROI, the decision makers become motivated by the self interest of their enterprise performance opportunities and “buy in to quality”.

What do you think? How do you “sell” quality?  Or, in other words, how do you inform and persuade others about the benefits of quality and the negative impact of failure to incorporate continuous improvement and quality initiatives from top-down?

As Paul suggests, “quality is important and an essential strategy for performance excellence, competitiveness, growth, sustainability, survival, efficiency, effectiveness.”  It’s important that we take every opportunity to educate others and assist them in the process of ensuring quality as a standard.