What does “quality” mean?

The question of how quality is defined remains subjective, although a variety of definitions are commonly accepted.


An older post reached out to our team and asked how they know quality when they see it.  Pro QC’s Managing Director was quoted as describing quality as…

‘When I think of quality, an old quote that we used to use as  kind of our slogan comes to mind: “Quality is consistent performance to clients’ expectations. To me, repeatability is quality.”

A prior newsletter article we posted discussed misconceptions about quality identified in a LinkedIn group discussion.  One of the misconceptions frequently cited includes how quality is defined.

How do you define quality? 

Even though quality cannot be defined, you know what it is.”

~Pirsig (Zen & the Art of Motorcycle Maintenance)

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