Quality: Top Element Influencing Loyalty

2016-08-31

The September issue of Harvard Business Review highlighted what customers value in products varies by industry. Within the article, research has shown that one common value among all 10 types of businesses evaluated is quality. The 10 types of businesses include: Apparel/Retail TV Service Providers Discount Retail Consumer Banking Grocery Brokerage Food and Beverages Auto Insurance Smartphones Credit Cards Read the full article here: https://hbr.org/magazine Harvard Business Review - The Elements of Value

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